The journey of growth is something that resonates deeply with me, especially in the context of design. It’s a topic close to my heart, and today, I’m going to walk you through the various stages a designer typically experiences.
This is not a well-researched piece; rather, it is a philosophical and opinionated take based on my personal experiences and observations.
The Seven Stages
The growth of a designer is an evolving journey that can be broken down into seven unique stages. Each stage represents a distinct phase of development, from the initial curiosity of a beginner to the mastery and leadership of a seasoned professional. Understanding these stages can help both designers and their mentors navigate the path of growth more effectively. In this article, I’ll describe each stage in detail, drawing from my personal experiences and insights, and offer guidance on how to foster growth at each level.
Infancy: Birth of a Designer
Every designer, like a newborn, starts with a clean slate. At this stage, they are akin to a baby, curious about everything around them. Just as a child explores the world through taste and touch, a newbie designer explores the design world, absorbing everything they can. They need to be nurtured, guided, and allowed to imitate their mentors. As managers or mentors, it’s crucial to support them through this phase, understanding that mistakes are part of their learning curve.
Walking: The Learning Phase
As designers begin to "walk," they start experimenting. This is a critical phase where they are no longer just absorbing; they are beginning to find their passion. They start understanding the tools and processes and need guidance to navigate through the overwhelming possibilities. Introducing them to various design tools and methodologies can help them discover what they truly enjoy, be it research, problem-solving, or visual design.
Playing: The Safe Playground
Once a designer is comfortable with the basics, they begin to "play." This is where they need a safe environment to experiment, take risks, and, yes, even fail. Just like children in a playground, they need to be allowed to take leaps of faith. As managers, providing this safe space and encouraging them to handle their own projects will foster growth. It’s important to remember that failure is a stepping stone to success, and this freedom is essential for mid-career designers.
Venturing: Into the Unknown
As designers gain confidence and skill, they start to master their craft. They juggle multiple tasks, collaborate with new people, and venture into uncharted territories. This is the stage where the safety net is removed. They are expected to handle high-stakes projects independently. Collaboration and learning from peers become crucial, as they need to acquire new skills and strategies to navigate this challenging phase.
Sprinting: The Goal-Driven Stage
At this stage, designers are sprinting towards their goals. They become highly accountable for their work, focusing more on business outcomes than just design aesthetics. They are goal-oriented and deeply invested in achieving results that contribute to the company’s success. Managers should set clear business goals and hold them accountable, shifting their mindset from user-centric to business-centric objectives.
Cruising: Sharing Success
When designers reach the cruising phase, they have a good grasp of their skills and goals. Now, it’s time for them to slow down a bit, share their success, and take others along the journey. At this stage, they transition from being nurtured to nurturing others. This is where they become mentors, helping the next generation of designers grow and succeed.
Flying: Identity and Empowering Others
The final stage is when designers are truly "flying." They have mastered their craft, are recognized in their field, and play dual roles of being a leader and a doer. At this stage, maintaining their personal brand and identity becomes essential. They empower others to reach the same heights, balancing guidance and autonomy. This is where the real impact of their journey is seen, as they contribute significantly to the growth of their team and organization.
Find Your Spot and Do Your Thing
Throughout these stages, it’s crucial to find where you belong. Your designation doesn’t necessarily define your stage of growth. It’s more about your actions, context, and the impact you’re making. For managers, recognizing where each team member stands and what they need to progress is vital.
Reality Check: Life is Not Linear
Growth is not a linear process. It’s messy and involves multiple stages happening simultaneously. You might be sprinting in one area while still playing in another. Being aware of this complexity and navigating it thoughtfully is key to effective growth conversations with your manager.
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